[Book] EXPO 2005 Official Guidebook Review-1

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Name: The 2005 World Exposition, Aichi, Japan OFFICIAL GUIDEBOOK
ISBN: 4-8356-0709-0
Published: March 31, 2005
Publisher: Japan Association for the 2005 World Exposition
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The 2005 World Exposition is held in Aichi, Japan. The title of the Expo this year is "Nature's Wisdom" with sub-title, "Nature's Matrix", "Art of Life" and "Development for Eco-Communities". More than 80 countries participate in the Expo, setting up pavilion in Aichi. In the OFFICIAL GUIDEBOOK, every country which participated in the Global Common Zone got a page or two in it, to introduce their country.
As the main theme of the Expo is nature-related, most participating countries wrote about their heritage or their natural resources, something related with the nature in the sub-heading as the headline. There are many interesting headlines, let me pick up some of them and show them here:
US: Franklin to teach allure of nature on 300th birthday (The year 2005 is Franklin's 300th birthday, so its nice to use him as the theme.)

India: Country of rich history & diversity, becoming hub for information technology (The past and now are introduced by this short phrase, nice!)

Saudi Arabia: Birthplace of Islam, kingdom of desert, country of tradition, dharma & oil power (This concludes all the characteristics of Saudi Arabia, the history, the place and the natural resources.)

Qatar: Boasting world's 3rd largest natural gas field, LNG supplier to Japan, advocating "balanced development" with clean energy (This introduce the country's relationship with Japan and let people know about the natural resources they have, the Natural Gas. Also emphasized what they advocate, which somehow is the equivalent of the Expo main theme.)

Pakistan: Ancient ruins, heavenly peaks, diverse cultures, historical crossroads (I can know that it is a historical country with nice peaks, where cultures meet by reading the phrase)

Bangladesh: Fertile delta is treasure house of living things; country of rivers, full of water & greenery (Honestly, I know NOTHING about Bangladesh before I read this phrase. But I know that Bangladesh is somewhere near the sea which has a fertile delta like Egypt, the delta gives the living things what they need, again I imagine Egypt. It got lots of river, and its green. Seems to me that it's a nice country.)

UK: Introducing visitors to woodland, modern art & innovations, inspired by nature, from the home of gardening (Quickly, I know that UK's pavilion is a garden, and I am able to see woodland, modern art and some new high-tech toys maybe.)

I think I talked too much about the sub-title. Why? Because I would like to show you a bad bad example...

China: "Factory of the world" growing fast, EXPO 2010 slated in Shanghai

What good to emphasize "Factory of the world"? Is it something related with the main theme of the Expo? Well, I don't think so. Instead it's the opposite of the main theme.

There comes the name "Factory of the world" as foreign companies give factories in China orders to manufacture foods for them, using China's own natural resources and labors which are less-paid than those getting a McJob. The foreign countries can do so as they already passed the age which needs industry to boost their economy growth. They can now earn money on areas like IT, financial services, etc.

When people are wealthy, they care more about their health. Factory is a source of pollution which will directly damage one's health, so they move the factories away from the homeland to those developing countries like China. Developing countries enjoy letting the factories moving into their territory as the government can earn money through the factory and can keep on developing the countries or... do something else. Being the "Factory of the World" is not something really good.The problem of pollution is something that still need to solve in China.

Factory also need power to support their work. The main energy sources today is still fossil fuels, which are Oil, Coal and LPG. The theory to generate electricity from fossil fuels is first, to boil water by burning the fuel, then the steam make the turbine moves and by the movement of the turbine, electricity is generated. The process still involved burning the fuel. Even the power plant can invest a lot to improve their equipments, to do treatment before emitting the waste generated in the air, the pollution problem cannot be solved but only minimized. The problem caused by pollution can be seen easily today. If the factory are packed into one place, China, phew, it's really is a disaster.

OK, leave the first part of the sentence and jump to the second part...

Well, it's simply an ads...2010 Shanghai Expo...nothing special...

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I don't know why China would write such thing in the GUIDEBOOK, is it something really make the PRC proud of? If I were the one who write that stuff, what am I going to write?

hmm...interesting...maybe I may quote a Taoism phrase emphasising the balance between human and the natural world...
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Is it the end of the China thing, surely not! Stay tune for more articles!